2025 Agenda

Transformation, Innovation and Differentiation

Across Europe, and particularly the Benelux region, 2025 is a time when organisations are looking to use technology to transform their operations, innovate in product development and services and differentiate themselves from their competitors.

Thus, the Managed Services Summit Benelux 2025 will focus on how MSPs can help their customers achieve these three imperatives whilst at the same time ensuring they are able to provide these clients with the best-in-class security, cloud and collaboration services.

The Summit will address these highly critical issues in depth alongside discussing the development of remote and hybrid working, data privacy and compliance, and sustainable and green IT services.

In particular, this year's Summit will address issues within the MSPs own organisation such as Talent Management and Skill Development, building a first-class services environment and creating an innovative Cybersecurity practice.

Be stimulated, energised and inspired.

2025 Agenda

Tuesday 1st July 2025 starting at 09:00 Local Time
09:00 Registration and Welcome Refreshments
10:10 Welcome, Opening Remarks and Housekeeping
10:15 Headline Sponsor Message

To be announced

Presented by Mart de Kruif

The abstract for this presentation is not yet available.

10:20 KEYNOTE
To be announced
Presented by Mart de Kruif
10:50 Presentation by Huntress
11:00 ConnectWise
11:10 Platinum Sponsor Presentation

Here and now! Regional trends, challenges and opportunities

Panel includes Bizway

For our opening panel session, our panellists will examine the current state of the managed services market across the region. With questions from the audience, the lively debate examines challenges, opportunities and the strategies impacting MSP's. With a focus on key areas including sales, marketing, and service delivery, this session aims to understand best practice for driving revenue, growth, and differentiation within a highly competitive landscape.

11:20 PANEL SESSION
Here and now! Regional trends, challenges and opportunities
For our opening panel session, our panellists will examine the current state of the managed services market across the region. With questions from the audience, the lively debate examines challenges, opportunities and the strategies impacting MSP's. With a focus on key areas including sales, marketing, and service delivery, this session aims to understand best practice for driving revenue, growth, and differentiation within a highly competitive landscape.
Bizway
11:40 Morning Break - Refreshments and Networking Time
12:10 Platinum Sponsor Presentation

Scaling MSP Services for What’s Next

Presented by Felix Mathalairaj - ManageEngine

MSPs are central to driving scalable, resilient IT for modern businesses. This session explores key market shifts, evolving service models, and how MSPs can lead with smarter delivery and stronger security. We’ll wrap up with a quick look at how ManageEngine’s MSP solutions support this transformation.

12:20 Scaling MSP Services for What’s Next
Presented by Felix Mathalairaj - ManageEngine

Build a Safe Digital Future

Presented by James Nganga - Hornetsecurity

Explore evolving threats and AI, compliance challenges with NIS2 and DORA, and the importance of data backup. Learn how human factors and automation, like 365 Multi-Tenant Manager, enhance cybersecurity and business growth. Discover solutions for a resilient and secure digital landscape.

12:30 Build a Safe Digital Future
Presented by James Nganga - Hornetsecurity

Building a better MSP

Panel includes PeopleRock

In our second debate, our panel will discuss what it takes to build an efficient and profitable MSP operation. From staff recruitment, through service creation, marketing and sales, this session examines the key elements that drive success. With questions from the audience, this panel offers insights into emerging best practice from a team of industry experts.

12:40 PANEL SESSION
Building a better MSP
In our second debate, our panel will discuss what it takes to build an efficient and profitable MSP operation. From staff recruitment, through service creation, marketing and sales, this session examines the key elements that drive success. With questions from the audience, this panel offers insights into emerging best practice from a team of industry experts.
PeopleRock
13:00 Lunch Break and Networking Time
14:10 PANEL SESSION
The Next Five! Longer term strategies to deliver success
For our final panel session, our panellists will look at the longer-term evolution within the IT service delivery sector to provide business leaders with insights into the wider trends and market forces impacting success. With questions from the audience, this thought-provoking debate will examine emerging, regulatory changes, and societal factors that MSPs should consider as part of strategic decision making.

Are you really as rationale as you think?

Presented by Paul Smit

In his keynote, Paul Smit combines humor with insights from neuroscience to challenge our everyday assumptions. Most people believe they make objective and rational choices—but is that really true? Ironically, even the belief that you are more objective than others is just another trick of the brain. With plenty of humor, Paul will turn your worldview upside down.

14:40 KEYNOTE
Are you really as rationale as you think?
Presented by Paul Smit
In his keynote, Paul Smit combines humor with insights from neuroscience to challenge our everyday assumptions. Most people believe they make objective and rational choices—but is that really true? Ironically, even the belief that you are more objective than others is just another trick of the brain. With plenty of humor, Paul will turn your worldview upside down.
15:10
15:20
15:30
15:40 Afternoon Break - Refreshments and Networking Time
16:10 Gold Sponsor Presentation
16:20 Gold Sponsor Presentation
16:30 Gold Sponsor Presentation
16:40 Closing Remarks and Prize Draw Giveaways
16:50 Networking Drinks Reception
Presentation times and order are subject to change. This agenda was last updated on 22 May 2025 at 3:33am.

Meet our 2025 Event Sponsors

Meet our 2024 Event Sponsors